When you advertise with Up North Action, you’re getting much more than an ad—you’re getting a complete marketing package!
About Up North Action Magazine
Up North Action magazine is published by 5 Star Marketing & Distribution, located in Tomahawk, Wisconsin. Up North Action features the tourism attractions, dining and lodging, natural points of interest, activities, events, and businesses that make Northern Wisconsin and U.P. Michigan an exciting place to visit. Up North Action is published in 7 issues (February/March/April, May, June, July, August/September, October/November, and December/January) and reaches over 400,000 readers each year.
The print magazine is placed in over 1,075 racks located in high-traffic spots throughout Wisconsin, Minnesota, and Illinois. Our racks are located in retail, lodging, and dining establishments; tourist attractions; visitor information centers; and more:
- 650+ racks throughout Northern Wisconsin
- 125+ racks in the Fox Valley area
- 85+ racks in Chicago
- 45+ racks in Milwaukee
- 45+ racks in the Minneapolis/St. Paul area
- 125+ racks in Minnestoa Highway 35
The Digital Issue
A digital version of the print issue is emailed to thousands of subscribers.
The Travelogue on UpNorthAction.com
New articles about Northern Wisconsin and U.P. Michigan are posted on Up North Action’s Travelogue each week.
Here are the current prices to participate in Up North Action’s Print/Distribution Only option. Prices are listed per issue and include ad design.
Print/Distribution + Social
Here are the current prices to participate in Up North Action’s Print/Distribution + Social option. Prices are listed per issue and include ad design.
What’s Included in Print/Distribution + Social
When you purchase a 1/4-page ad (+ social), you receive:
- 1 Facebook post (per print issue)
- Instagram story (per print issue)
When you purchase a 1/2-page ad (+ social), you receive:
- 2 posts to Facebook (per print issue)
- 2 Instagram stories (per print issue)
- 2 Pinterest pins (per print issue)
- Your organization will be featured in a full-length Travelogue article each season of participation (summer, fall, winter, and spring).
When you purchase a full-page ad (+social), you receive:
- 3 posts to Facebook (per print issue)
- 3 Instagram story (per print issue)
- 3 Pinterest pins (per print issue)
Your organization will be featured in a full-length Travelogue article per season of participation (summer, fall, winter, and spring).
The availability of Print/Distribution + Social advertising packages is limited. Please contact us today if you are interested in participating.
The dimensions of print ads are as follows:
- Full page with bleeds: 8.875 x 11.375 inches
- Full page without bleeds: 7.5 x 10 inches
- 1/2 page (horizontal): 7.375 x 4.75 inches
- 1/2 page (vertical): 3.5 x 9.875 inches
- 1/4 page: 3.5 x 4.75 inches
- *1/8 page 3.5 x 2.25 inches
- *1/16 page: 1.7 x 2.25 inches
*1/8-page and 1/16-page ads are not eligible for our + social option.
Whether you are sending a print-ready ad or logos and photos for us to construct your ad, please make sure all files are sent at 300 dpi. We accept PDF, JPEG, TIFF, and EPS file formats.
We Offer Flexible Payment Options
Annual Payment: If you choose an annual contract and pay the entire cost upfront, you receive a 5% discount.
Monthly/Per Issue Payment: You can choose whether to may for your multi-issue ad per issue or monthly. An autopay option is available for all multi-issue contracts.
Eager to Learn More? Contact Us Today
If you have any questions or if you would like to advertise with us, please call (715) 453-4511 or email firstname.lastname@example.org.